GRAND PRIZE - Three (3) winners will each receive a 3 day, 2 night all expenses paid trip to NY to meet Dr. Perricone for a lunch and receive a complimentary Electro Stim Lifting Facial at the Flagship Store on Madison Avenue, (1) $1000 Perricone MD Shopping Spree and one (1) $150 Gift Card to Vital Choice..
2nd Prize - Three (3) winners will each receive the Cold Plasma Collection of Cold Plasma Face, Cold Plasma Eye and Cold Plasma Body.
3rd Prize -Three (3) winners will win a Skin & Total Body and 30 day supply of Omega 3 soft gels.

2. ELIGIBILITY:  The Start Fresh New Year, New You Challenge (“Challenge”) is open to residents of the U.S., 18 years of age and older, except employees of Perricone MD (Sponsor), its parent company, affiliates, subsidiaries, agencies, persons living in the same household, and the families of each.  If prize requires travel, participants must be able to travel within the 48 continental states with a valid driver’s license and/or passport.  Void where prohibited.  All federal, state and local laws apply. 

3. HOW TO ENTER:  No purchase is required to submit an entry.
This Challenge begins on January 9, 2011 and ends on February 8, 2011 (the “Entry Period”).   Limit one entry per person.  All starting submissions must be received by 11:59PM PST on January 9, 2011 and all ending submission by 11:59PM PST on February 8, 2011.  
Upload a before head shot with no makeup and a before body shot in athletic attire, taken between December 26, 2010 and January 9th, 2011 before 11:59PM.  Photos must be straight on, white background and ample lighting.  Uploads can be submitted at
Once we receive your submission you will see your photo included in the "Start Fresh: New Year, New You" photo album on Facebook. If you are not included in this album, you are not an official contestant and must contact prior to 5:00PM PST January 10th, 2011.
Use the suggestions and menu tips the website to transform yourself from the inside out, and the outside in.
Participants are not required to post comments to Facebook, but are highly encouraged to participate with comments, photos, and their experiences on our Facebook wall or in the "Start Fresh: New Year, New You" discussion group.
Upload an after head shot with no makeup and an after body shot in athletic attire to Facebook before 11:59PM PST February 8, 2011.   Photos must be straight on, white background and ample lighting.  Please ensure your photos are taken in the same clothing and in the same pose as your before shot so we may accurately see your transformation. Uploads can be submitted at

4. WINNER CRITERIA:  Potential winner(s) will be selected from among all eligible entries received at the sole discretion of Perricone MD based on participation in and completion of the Challenge.  The odds of winning depend on the number of eligible entries received.

5. GENERAL:  By participating in this Challenge, entrant agrees to abide by and be bound by these Official Rules and the decision of Perricone MD, which are final in all matters relating to the Challenge.  The potential winner must sign any required Winner’s Agreement and Release within 14 days of attempted delivery or prize will be forfeited and an alternate selected.  Winners will be notified by email.  No substitution or transfer of prize permitted, unless prize is generally unavailable at the Challenge end, in which case a prize of equal or greater value will be substituted.  All taxes are the sole responsibility of winner.  Acceptance of prize offered constitutes permission to use winner's name and/or likeness for advertising/trade purposes without further compensation, unless prohibited by law.  Sponsor is not responsible for technical, hardware or software malfunctions, lost or unavailable network connections, or failed, incorrect, inaccurate, incomplete, garbled or delayed electronic communications whether caused by the sender or by any of the equipment or programming associated with or utilized in this Challenge or by any human error which may occur in the processing of the entries in this Challenge.  If, in Perricone MD’s opinion, there is any suspected or actual evidence of electronic or non-electronic tampering with any portion of an entrant’s Challenge submission to improve its chances of winning the Challenge, the entrant’s submission will not be considered in the Challenge. If submissions tampering or technical difficulties compromise the integrity of the Challenge, the judges reserve the right to terminate the Challenge and conduct a random drawing to award the prizes using all entries received as of the date of termination.

6. WINNER LIST: The names of winners will be posted on the Perricone MD Facebook page and/or the website.  For a list of winners, send an email to

7. SPONSOR: Perricone MD, San Francisco, CA.